Research & surveys

We are focused on helping organisations discover what is going to make a difference to them.  We explore what is required and how  the findings will impact behaviour before supporting the more technical step of extracting the required data.

 

We have been working with audience data since 1990 and have seen the growth of audience databases following the introduction of computerised ticketing systems and internet information gathering.  Having been involved with some of the most innovative cross organisation data comparison research throughout the 1990’s and 2000’s we now can guide and support large and small scale analysis.

 

We can help with:

 

• Staff surveys, skills audits & training needs analysis
• Small scale customer surveys
• Key Performance Indicators (KPIs) consideration & data capture
• CRM system analysis
• Cross-organisation surveys to create benchmarks of best and actual practice
• Box Office benchmarks
• Data analysis comparing anticipated and actual audience behaviour

 

Long reports with exhaustive detail provide an excellent record of research but are often not powerful when presented to an organisation wide readership. We aim to guide organisations to produce pithy, powerful and, importantly, short reports.

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Phone 01223 900275 : Email beth@aplinpartnership.com
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